Thu 22 Dec 2022

Top packaging questions you've asked this year - and the answers!

Each year, we create pro-packaging content, informing brands and businesses how to create the perfect, most functional packaging for their products, and this year was no different.

Traipsing through blogs can be exhausting so we created a list of the most FAQ from our blog posts and put it all in one place, here!

What size of custom box do I need?

The contents of your box and how you want your products displayed will determine its size. If you’re seeking a snug-fitting solution or taking measurements of a box that you’ve already found is the right size, it’s crucial to note that box measurements nearly always refer to their interior dimensions.

Basic box dimensions:

Which size box do I need

Width (W): This is the measurement of the side nearest to you from left to right

Length (L): This is the measurement of the box from front to back

Height (H): This is the top-to-bottom measurement of the box

The environmental factor should also be considered when choosing a box. You don’t want to annoy consumers with excessively large packages for small products. Luckily, all of our packaging materials already prioritise sustainability.

What are the benefits of custom packaging for small businesses?

We take great pride in the fact that we are a small business that helps other small businesses with their packaging needs. Find out why using Packaging Works to create custom packaging for your small business has these advantages:

  • Luxury packaging can make you stand out
  • We offer free shipping
  • Low minimum orders
  • Storage for bigger orders
  • Fast turnaround

Why should you create influencer packaging gift boxes?

One of the finest ways to increase the visibility without incurring significant costs is to have your business advertised in an unboxing film, but you must properly plan out your outreach and unpacking experience.

To make your packaging stand out to influencers, you must:

  • Make sure your packaging is photogenic, avoid green colours in case your influencer of choice uses green screens because your packaging will disappear!
  • Provide reusable gift boxes: we’ve all spotted a brand we know in the background of an influencer video, that box could be you!
  • Influencer outreach can be enhanced by combining your packaging with a digital experience. There are many innovative methods to unwrap the gift box and turn it into a unique experience – think interactive packaging, like adding QR codes.
  • To guarantee that the influencers use campaign-specific words, use hashtags, which will help monitor their influence!

Who are our clients?

Whilst we love to help small businesses, we also take pride in having worked with larger companies like Google, Coca-Cola, and Adidas. With a low minimum order of just 30 boxes, we can still meet the high standards demanded by our larger clients while offering packaging options for smaller businesses and events.

If any of your questions haven’t been answered, take a look at our blog, or contact one of our packaging experts today!

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