One of the biggest shopping days of the year, Black Friday, is coming up on 29 November! Is your business taking advantage of the sales opportunity with a seasonal product or discount? Prep your packaging plans with these tips for Black Friday boxes!
Choose your offer
Whether you are offering a specialty, luxury package deal or promoting a discounted or sale product, it’s important that you find the right mix of value and urgency with your Black Friday offering.
Christmas presents
Black Friday is a festive event, with the majority of purchases being Christmas gifts, so curate your Black Friday sale with hampers, gift sets, and seasonal offerings that your customers and their loved ones with adore.
Go black!
Opt for black boxes to coordinate with the theme of the day! Use a festive coloured logo and remember that you can print on all sides of your box so add a touch of colour inside for the ultimate Black Friday unboxing!
Here are some more quick tips for designing your Black Friday campaigns:
- Select from a percentage discount, offer a monetary discount like £10 off, or create a bundle deal to generate urgency and value.
- Curate a hamper or selection of your products to offer a gift set for the holidays.
- Offer free shipping to give your brand an extra edge.
- Design a seasonal logo or patterned package that stands out on shelves.
- Include QR codes and links to your social media profiles on your packaging to encourage digital engagement.
- Request shipping boxes that fit through the letterbox using our guide.
- Choose eco-friendly packaging for your environmentally conscious consumers.
Why choose Packaging Works?
- Bespoke branded packaging that is truly unique to your brand
- We ship your new boxes to you within just two weeks, so you still have time before 29 November!
- Eco-friendly packaging materials will make customers choose your brand this holiday season
- Our minimum order is just 30 boxes, so if you have an exclusive offering or small batch of goods to shift in a Black Friday sale, we’ve got you covered!
- Simply email info@packaging-works.co.uk to request a box design and get a quote for your new packaging – new customers can receive 10% off when they quote the discount code YAY4BOXES!